The Mission of WP 88.7 FM: Brave New Radio

What is Brave New Radio? All of us here at WP 88.7 FM believe that Brave New Radio is radio that is unafraid of broadcasting programs and music that is non-mainstream, cutting edge and (at times) completely incompatible with the very notion of 'commercial viability'.

We don't have to play music that sells ads. We just play the best music. Period.

WP 88.7 FM is the last frontier of independent programming - a place where we do not pay attention to what the corporate radio stations play, but go with what our audience wants to hear, and trust in our DJs in what they choose to play. Welcome to Brave New Radio!

 

About WP 88.7 FM

WP 88.7 FM is WPSC 88.7 FM, owned and operated by the William Paterson University Board of Trustees, and is part of the William Paterson Broadcasting Network.

We are a 200 watt (ERP) non-commercial radio station that serves an area containing over 2.5 million people and is part of the #1 radio market in the United States, New York City. The station operates with a paid professional General Manager and an Assistant General Manager, and students, alumni and community members volunteer as departmental directors and on-air personalities.

The studios of WPSC are within Hobart Hall, on the campus of William Paterson University. The station started in 1968 as a closed circuit station. In 1988 the station began broadcasting, as North Jersey's Independent Radio, to an audience of over 2 million listeners. With over 90 On-Air Personalities, the radio station has some of the most diverse music programs in New Jersey. The station staff includes students of WPUNJ, WPUNJ alumni, and members of the community.

In April 2008, WPSC became re-branded as WP 88.7 FM and adopted a new slogan, Brave New Radio. The re-launch of the station co-incided with a major equipment upgrade for the studios which meant that WP 88.7 FM would be broadcasting 24/7 and would never again be off the air. It is hoped that webstreaming on the internet to the global audience will soon follow.

Students enrolled at William Paterson University are invited to get involved with WP 88.7 FM. Please contact General Manager Rob Quicke to learn more.

Links:

WP 88.7 Myspace

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Contact Us:

WP 88.7 FM (WPSC)
William Paterson University
300 Pompton Road
Wayne, NJ 07470

Tel: 973-720-2738
IM: WP887fm